Music Video Exhibition Institutions

There are many  institutions which are used primarily for music video exhibition. For example;

Viacom are the owners of MTV, which owns 100% of the company since 1985. It is the world's most watched television network by youths reaching more than 578 million households in over 162 countries worldwide. It is a very influential network and leading multimedia brand as it promotes music, fashion, lifestyle, news and politics.
The initial purpose of MTV was to play music videos 24/7, however they don't play music videos all day anymore even though their spin-off channels do such as MTV Jams and MTV Hits. In addition to this,  viewers can also play videos on-demand at MTV.Com. In this case, the music played on MTV.com is chosen by viewers themselves. The music played on  MTV is chosen by the public in a sense. This is because the music played is chosen according to album sales, popular downloads and most popular videos on MTV.Com.

Youtube is a video-sharing website which is used by more than 1 billion unique people worldwide each month. Also,  over 6 billion hours of video are watched each month on youtube which is equivalent to every person on earth watching an hour!! Google is the owner of youtube and has been owning it since late 2006. It was created by three former paypal employees in February 2005. It operates as a google subsidiary and allows users to sign up and upload unimited amounts of videos. Media corporations such as BBC, Hulu and VEVO upload their content via this site as part of the YouTube partnership programme.






Itunes is a software which is part of the Apple group. It allows users to buy, listen to and sync music/ videos onto their Apple devices such as iPhone and iPod. This software was developed in 2001 and is constantly updated to provide users with the best service.

Vevo is a music video website owned and operated by Google, Universal studios, Abu Dhabi Media and Sony music entertainment. The chief executive officer of Vevo is Rio Caraeff. Vevo serves many different countries such as UK, US, Germany, Greece, Australia. it was launched on December 8th 2009 and continues to be successful up until till today.Vevo has a goal to attract the high-end advertisers in order to make larger profits and maybe to settle for a higher-end, wealthier target group.

SBTV, also known as 'SmokeyBarz TV' was founded by Jamal Edwards on 2nd November 2006. However, it ran from August 2010 onwards. It is a company run by a very small amount of people (12 employees) thats work on webbased viral content at different music events. SBTV have their own YouTube channel as well as a website which displays alot of their content and even unprofessional footage. SBTV  content is designed to appeal to those interested in the grime, British hip-hop and acoustic genre.